MIT Worldwide Marketing Group

MIT Worldwide Marketing
Miami, FL
United States

ph: 305-364-7001
fax: 305-397-1634

Why Direct Marketing

Problems with Conventional Marketing

 

In the past, companies have relied on conventional marketing practices to increase sales and win new customers.  The problem with these marketing practices is that they tend to be costly and only somewhat effective at reaching consumers. 

 

The most commonly used conventional marketing practices include:

 

Television

Advertising overexposure and consumer options, such as cable and satellite channels, has made targeting a specific consumer a daunting task.

 

Radio

Similar to television, overexposure and consumer options, such as IPODs and satellite radio, has made capturing a specific consumer inexact.

 

Telemarketing

This industry is slowly dying out due to restrictions imposed by the DO NOT CALL list laws passed a few years ago. 

 

Direct Mail

Once considered the most cost effective way to market, direct mailouts have become more expensive and less effective.  Just think about it,  what do you do when you open your mailbox and you have 20 companies sending you advertisements?

 

 

 

 

 

 

 

 

 

 

Billboards 

Of all the conventional marketing practices, billboards are least likely to impact your sales.  Consumers drive by,  often to quickly to read the billboard and then it's gone.  As the saying goes, "out of sight, out of mind". 

  

  

Direct Marketing - The Best Choice

 

Most companies are starting to realize that the most cost effective and most successful way to market and sell their products is direct marketing.

 

By choosing to outsource services with MIT Worldwide Marketing Group, your organization can realize the expertise of an entire group of creative talent.  With our resources, you can rest assured your sales goals will be met without compromising quality.  Our expanded network of creative experts customize their campaigns to ensure that the client receives the highest level of service.

 

Outsourcing will make your business easier to run and more profitable.  It frees up time and resources so that you can concentrate on your core business concerns.  Today, a business's survival depends upon its ability to effectively market and promote its services and keep costs down.  For your next sales campaign, allow MIT Worldwide Marketing Group to devise the perfect solution to make a difference in your bottom line.

 

 

 

 

Copyright 2007 MIT Worldwide Marketing Group, Inc. All rights reserved.

MIT Worldwide Marketing
Miami, FL
United States

ph: 305-364-7001
fax: 305-397-1634